Think back to when you were a kid in art class. Your favorite writing utensil, above any colored pencil or paint brush, was the scented pen or marker. Fragranced pens tickle the senses, transforming a visual experience into so much more.
One promotional items company, ePromos, has signed an agreement with SNIFTY scented pens to introduce its product to the industry and to be an exclusive promotional scented pens distributor. According to a press release, “Businesses can now incorporate scents into their promotions to create more memorable and engaging experiences.” ePromos is pitching the new product as a fun twist on the classic pen.
To roll out its new line of promotional scented pens, ePromos will initially offer 10 varieties: Honeysuckle, strawberry, chocolate, watermelon, bubblegum, fruit punch, vanilla, cherry, caramel and coffee.
Do you think the scented writing utensils will be a hit for the promotional products distributor?
When choosing promotional items, a lot of companies and people first want to know how effective a product will be. How do you find and deliver that information? You can look through your records to find which giveaways are top-sellers. You can even compile customer feedback to determine which handouts were well-received. But sometimes you need information that’s more concrete; sometimes you need some good, old-fashioned research.
Promotional Products Association International (PPAI) is dedicated to being “your research authority.” PPAI Research will soon unveil its Writing Instruments Study, providing answers to your hard-hitting questions about writing instruments – like pens and pencils – which are used commonly as corporate gifts, at trade shows, and more.
Check out the clip below for a sneak peek at some interesting stats from the upcoming study!