Posts tagged ppai

PPAI’s Expo East Begins!

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It’s arguably the biggest promotional products trade show on the East Coast.

Expo East 2013

 

The Promotional Products Association International (PPAI)’s Expo East 2013 officially launched yesterday, May 19 in Atlantic City, New Jersey. The brand new event, which is possible thanks to an alliance between PPAI and the Specialty Advertising Association of Greater New York (SAAGNY), will run through Wednesday, May 22.

According to the trade show’s website, the goals for the show are to:

1. bring the grandeur of The PPAI Expo in Las Vegas to the east coast

2. better serve members of SAAGNY and other regional associations

3. increase engagement with new and existing PPAI members

If you’re attending Expo East this week, leave a comment and let us know how it’s going!

PPAI’s Product Safety Summit 2013

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The Promotional Products Association International (PPAI) has announced the dates for its Product Safety Summit 2013.

PPAI Product Safety Summit 2013

According to PPAI, the event will take place August 14 – 15, 2013 in Chicago, Illinois. It’s designed to help industry professionals learn “product safety issues currently impacting the promotional products industry, as well business implications and challenges associated with compliance.” Compliance is expected by clients, so learning the ins and outs of safety issues and regulations is imperative.

Even better, attending the PPAI Product Safety Summit awards you 12 MAS points.

To register, click here.

PPAI Announces Expo East 2013

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For promotional items pros, the Promotional Product Association International (PPAI)’s and Specialty Advertising Association of Greater New York (SAAGNY)’s Expo East is the premier East Coast industry trade show. And now that PPAI has officially announced the expo’s dates, everyone’s getting quite excited.

 

Expo East 2013

 

According to the event’s official website, Expo East will run from May 19 to May 22, 2013 at the Atlantic City Convention Center in Atlantic City, New Jersey.

The trade show includes free workshops, product sneak peeks and several keynote sessions from big names within the industry.

Have questions about the event? Read Expo East FAQ to find out more.

PPAI Announces Promotional Products Work! Week

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The Promotional Products Association International (PPAI) has announced the dates for its Promotional Products Work! Week! From Feb. 25 – March 1, 2013, industry professionals are invited to help celebrate the true value of promotional items.

According to PPAI, Promotional Products Work! Week is an annual event that’s “all about building–and preserving–your business.” Through the initiative, PPAI hopes to raise awareness about promotional products and how effective they can be for advertising.

For more information on PPAI’s Promotional Products Work! Week and how to get involved, watch the video below:

Registration for PPAI’s Women’s Leadership Conference Now Open

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Great news for women within the promotional items industry: Registration for the Promotional Product Association International (PPAI)’s Women’s Leadership Conference is now open!

PPAI's Women's Leadership Conference

Here’s an event description from PPAI:

You are a force in the marketplace. You are a leader, innovator, purveyor of ingenuity. And there’s only one industry event that melds seamlessly the celebration of your accomplishments with your desire to learn, to know, to do more: PPAI Women’s Leadership Conference.

While details regarding the conference are so far scarce, it’s sure to be an event worth attending. PPAI Women’s Leadership Conference will take place July 8 - 10, 2013 in San Diego, California. Early bird registration ends Jan. 31, 2013, so register today!

For more information, call 972-258-3026.

Castelli North America Inc. Names New President

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Nevada-based supplier Castelli announced earlier this week that its named a new president: Fran Ford. However, former president Maurizio Castelli will remain as the company’s CEO.

Castelli North America Inc.

The Promotional Products Association International (PPAI) reports that Ford was originally hired for a four-month contracting project with Castelli. But on Tuesday, he committed to three more years with the company as its leader. Ford will work from Phoenix, Arizona occasionally, but he will spend most of his time at Castelli headquarters in Sparks, Nevada.

Ford told PPB Newslink that he feels proud of Castelli and its growth. “The team that they have in Sparks is phenomenal,” he said. “We are really looking forward to The PPAI Expo and are planning to launch some very exciting things in Las Vegas.”

Help us congratulate Mr. Ford!

The Expos are Coming!

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Whether you’re located on the West Coast, in the Southwest or in the New York metropolitan area, you’ll want to pay attention. The Promotional Products Association International (PPAI) has released its 2013 show schedule, and big events are coming to your region soon!

 

PPAI Shows

 

According to the schedule, PPAI’s 2013 events will take place in Las Vegas, NV, Ft. Worth, Texas and Atlantic City, NJ. However, each show has its own name and purpose. Let’s take a closer look:

The PPAI Expo

This show is the promotional item’s industry largest and longest-running trade show. It also happens to be the best-attended! The big convention, which takes place annually in Las Vegas, delivers more each year: “More products. More ideas. More education. More entertainment. More fun.” According to PPAI, 95 percent of those who attended 2012′s expo plan to return in 2013. The show will run January 14 – 18, 2013.

SAGE Show

Formerly known as MAPPS, the SAGE Show is expected to become the most important promotional items trade show in the central U.S. It will serve as a complement to The PPAI Expo and Atlantic City’s Expo East. The convention is slated for February 26 – 28, 2013.

Expo East

The Specialty Advertising Association of Great New York (SAAGNY) and PPAI collaborate each year to bring Vegas’ PPAI Expo to the East Coast with Expo East. PPAI members who cannot or will not travel to the West Coast in January are encouraged to join in the fun at Expo East on May 19 – 22, 2013.

Will you be attending any of PPAI’s big shows?

PPAI on Attracting Young Workers

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Did you know that approximately 50 percent of adults aged 18 to 29 with a college degree are either unemployed or underemployed? Millennials are in dire need of jobs, and the promotional items industry, according to PPAI, needs young workers. But how can we bring the two together?

Young Workers

PPB Magazine asserts that certain elements will help draw younger individuals in to your organization. They are:

1. Flexible hours for a well-balanced work and home life

2. Access to technology for increased productivity

3. Consistent feedback outside of an annual review

4. Work with meaning, like opportunities for philanthropy and volunteering

Why’s it important to bring in more young people? Adventures in Advertising Corporation’s Greg Armstrong told PPAI that “We need new blood in order to grow. We need that new blood because we just won’t have enough hands [to get the job done].”

Furthermore, without new, younger workers, the industry could shrink. bus

What do you think? Do we need more fresh talent in the promotional items industry?

Save the Date: PPAI Legislative Education and Action Day

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Looking to get involved in one of the promotional items industry’s most important annual events? Now’s the time to prepare for the Promotional Products Association International (PPAI)’s Legislative Education and Action Day (LEAD), which will take place in Washington D.C. April 10 – 11.

According to PPAI, “Each year, industry professionals travel to Washington D.C. to educate members of Congress about the effectiveness of promotional products and the strength of the industry in the U.S.” Check out PPAI’s latest video to find out why attending is so important — straight from other industry professionals:

 

 

Together, we can make a difference, so save the date and/or sign up today!

Study: Consumers Prefer USA-Made Items

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If you’re a promotional items supplier or distributor that offers USA-made products, you’re in luck. A recent study by Perception Research Services International (PRS) reveals that most shoppers who notice “Made in the USA” labels are more likely to buy the products that feature them.

 

USA-made

 

Promotional Products Association International (PPAI) reports that consumers opt to buy American-made products because they want to “help the economy.” Moreover, PPAI asserts that customers may also be motivated by quality and safety.

“Whether it is for quality assurance, to boost the economy, or out of patriotism, buying American-made products is becoming quite fashionable among U.S. shoppers,” PRS executive vice president Jonathan Asher told PPAI. “Particularly for products that are ingested such as food, beverages and medicines—if you make it here, make that clear—that is, include a ‘Made in the USA’ mention on your package, and possibly other marketing communications, so that shoppers are aware of that fact.”

Do you prefer buying items that are made in America? How come?

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